velocityHUB was invited at the NTMA Sales and Marketing Conference in Pittsburgh (June 7-9) to share best practices on how to segment to win, not just to play in a market.
With over two decades of experience working in the industry, our host shared how to:
- Identify relevant trends for your business
- Use simple segmentation tools that work
- Define your sweet spot by looking inside-out and outside-in
- Understand your portfolio to prune and adjust offering
- Develop a Market Map
- Plan and Execute
The presentation material can be requested below. Don’t forget to ask for a free consultations to unleash growth with velocity!